This weeks word, well phrase really, is one I talk about a lot. When you set goals, no matter the size, you need some sort of measuring system to keep you on track and ensure you are making progress toward the goal and not spinning your wheels.

A key performance indicator is a value that indicates how effectively a business is reaching its goals and objectives. KPIs have multiple levels – a high-level KPI would focus on overall performance, such as annual growth, and a low-level KPI would focus more on day to day activities, such as sales emails sent. They are more than numbers you report out weekly/monthly; they enable you to understand the performance of your business so that you can make critical adjustments in your execution to achieve your goals.

Need help setting and evaluating your KPI’s? Let’s schedule a chat!